Week 2 Posts

1. GETTING TO THE MEAT OF SOCIAL MEDIA by Paul Heitsch

2. USING SOCIAL MEDIA TO SELL PRODUCTS by Jen Parravani

3. HOUSEHOLD PRODUCT COMPANIES MOVE TO SOCIAL MEDIA by Pierce Gulley

4. COCA COLA’S SOCIAL MEDIA STRATEGY by Daniel Benn

5. UNWRAPPING SUCCESS: HOW TO USE PACKAGING TO STAND OUT FROM THE COMPETITION by Brian Scholl

6. DISCOVERING CONSUMER TRENDS THROUGH VIRTUAL WORLDS by Rachel Chesno

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